

"Think
Pink"
Mission Statement
The "Think Pink" initiative is a global, unified effort for the Women's
Basketball Coaches Association's (WBCA) nation of coaches to assist in raising
breast cancer awareness on the court, across campuses, in communities and beyond.
History
The WBCA began "Think Pink" in 2007 as an initiative to raise
breast cancer awareness in women's basketball, on campuses and in communities.
In 2007, more than 120 schools unified for this effort and helped make the inaugural
year of the "Think Pink" a success.
"Think Pink"
2008
The "Think Pink" week for 2008 will be held February 8
- 17. If you do not have a game during that window in which you can participate,
feel free to select a game as close as you can to the dates listed.
"Think
Pink" FAQ's
Who's Getting
Involved?
Click here
to see who has already committed to the "Think Pink" 2008! If you're
not on the list and want to participate, please email smckesson@wbca.org
so we can add you.
Do you have a story
about how breast cancer has touched your life? If so, email smckesson@wbca.org
and let us know! Click here
to read stories submitted so far.
Why Get Involved?
There are several coaches currently fighting this vicious disease. Women's
basketball coaches share not only a profession, but a community and it is important
to pull together and support such causes as this.
Officials
Involvement in the "Think Pink"
The NCAA has also joined the "Think Pink" initiative by implementing
the "Calling for a Cure" campaign where all NCAA women's basketball
officials will be blowing a pink whistle February 8-17. Additionally, officials
are encouraged to make a donation to the Kay Yow/WBCA Cancer Fund. For more
information, please contact the NCAA.
Donation Information
The WBCA recently
announced the Kay
Yow/WBCA Cancer Fund. If you have not already partnered with a local
charity, we would love for you to support this Fund with any donations, raffles,
sales, etc. that you might be doing. If you have already selected a charity,
please continue as planned. We are all in this together to find a cure! For
more information on the Kay Yow/WBCA Cancer Fund, click here.
Purchase Products
Now!
There are no products
currently available for the "Think Pink". You are welcome to purchase
products from local vendors using our logo. (NCAA
Waiver Memo)
Promotional Materials
and Product Ideas
Please send Summer
McKesson these items after your event to help us evaluate the impact this
initiative has as a whole:
- Press Releases
- Photos
- Number of Fans
Reached
- Tally of Donations/Which
Charity (if applicable)
- Television Footage
(if applicable)
If you would like
to be added to the WBCA's distribution list for future emails on this initiative,
or if you have any ideas for products or promotions that you would like added
to the list, email smckesson@wbca.org .
This will help everyone stay informed and make this initiative very impactful
on every campus in the nation!

For more information, contact:
Summer McKesson
WBCA Director of Communications
4646 Lawrenceville Hwy.
Lilburn, GA 30047
770-279-8027 ext. 112
smckesson@wbca.org
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