"Think Pink"

Mission Statement
The "Think Pink" initiative is a global, unified effort for the Women's Basketball Coaches Association's (WBCA) nation of coaches to assist in raising breast cancer awareness on the court, across campuses, in communities and beyond.

History
The WBCA began "Think Pink" in 2007 as an initiative to raise breast cancer awareness in women's basketball, on campuses and in communities. In 2007, more than 120 schools unified for this effort and helped make the inaugural year of the "Think Pink" a success.

"Think Pink" 2008
The "Think Pink" week for 2008 will be held February 8 - 17. If you do not have a game during that window in which you can participate, feel free to select a game as close as you can to the dates listed.

"Think Pink" FAQ's

Who's Getting Involved?
Click here to see who has already committed to the "Think Pink" 2008! If you're not on the list and want to participate, please email smckesson@wbca.org so we can add you.

Do you have a story about how breast cancer has touched your life? If so, email smckesson@wbca.org and let us know! Click here to read stories submitted so far.

Why Get Involved?
There are several coaches currently fighting this vicious disease. Women's basketball coaches share not only a profession, but a community and it is important to pull together and support such causes as this.

Officials Involvement in the "Think Pink"
The NCAA has also joined the "Think Pink" initiative by implementing the "Calling for a Cure" campaign where all NCAA women's basketball officials will be blowing a pink whistle February 8-17. Additionally, officials are encouraged to make a donation to the Kay Yow/WBCA Cancer Fund. For more information, please contact the NCAA.

Donation Information

The WBCA recently announced the Kay Yow/WBCA Cancer Fund. If you have not already partnered with a local charity, we would love for you to support this Fund with any donations, raffles, sales, etc. that you might be doing. If you have already selected a charity, please continue as planned. We are all in this together to find a cure! For more information on the Kay Yow/WBCA Cancer Fund, click here.

Purchase Products Now!

There are no products currently available for the "Think Pink". You are welcome to purchase products from local vendors using our logo. (NCAA Waiver Memo)

Promotional Materials and Product Ideas

• "Think Pink" logo (Logo Guidelines)
  
  
  
  Email Summer McKesson for EPS or Tif Version of Logos
  
  Please note that the WBCA is working with Zeta Tau Alpha for the "Think Pink" initiative. Please state "used in permission of Zeta Tau Alpha" when referenceing this initiative.
  
  
• "Think Pink" Product Ideas *Please note that if you are wearing pink uniforms, communicate that with your opponent. If both teams are wearing pink uniforms, the away uniform must be a distinctly darker pink than the home uniform.
• Promotional Ideas for Your Campus
• "Think Pink" Fact Sheet
• "Think Pink" Flyer - Just download the Word doc., insert your own information, print and you're done!
• "Think Pink" Flyer 2
• Breast Cancer Facts and Statistics
• "Think Pink" Radio Announcement Verbiage
• "Think Pink" Downloadable Radio Spot

Please send Summer McKesson these items after your event to help us evaluate the impact this initiative has as a whole:

• Press Releases
• Photos
• Number of Fans Reached
• Tally of Donations/Which Charity (if applicable)
• Television Footage (if applicable)

If you would like to be added to the WBCA's distribution list for future emails on this initiative, or if you have any ideas for products or promotions that you would like added to the list, email smckesson@wbca.org . This will help everyone stay informed and make this initiative very impactful on every campus in the nation!